Good Lorde!

Lately, I have become obsessed with this young–16 year old–New Zealand pop star! She is funky-fresh, spunky, cheeky, and just too damn good! LORDE is her name and I think her hip-hop beats are here to stay… Along with her catchy hooks and bold lyrics too! And what really tickles my fancy, and adds another layer of AWESOMENESS to the mix, is the fact that she is the singer/songwriter of all her shit… I love when artists are hands-on, making their sound & look personal, not to mention stylish!

Inspired by the lavish and opulent lives of royalty, Lorde’s songs are mature, dripping in satire and socially attuned.  Following the release of her first EP, The Love Club, in May of 2013, her hit single, Royals, skyrocketed to #1 (in Australia/NZ & the Alternative Billboard Chart). Since, she has been busy working on new material for her full length album, expected out September 2013. Confident and sassy, Lorde writes lyrics that speak to teenagers and young adults alike, transcending her tender age and proving that she is no ordinary talent. Her deep sultry voice and bass-heavy beats combined with girly, flirty, lively, and tart lyrics, make her songs danceable, singable & totally lovable!

Recently I have been playing her jams Bravado and Biting Down on repeat… I love the slow builds and the insane drops as you are plummeted into a rich and heavy sound– followed by her brooding and sexy voice that is exquisitely arranged to include harmonies and other beautiful vocal flairs… Her most popular song, Royals, is another gem!! Personally, I love the lyrics to this song as I think she taps into the pop-culture phenomenon of being obsessively addicted to fame & fortune. A clever young lady indeed, Lorde has captivated her audience by producing stellar songs that are too yummy to pass up… I’ve included her video to Royals so you can get a feel for her ripe & raw talent. Because her sound is so powerful, her videos are simplistic, to say the least. Additionally, her amazingly big, wavy hair paired with her dark and heavy eyeliner give you a sense of her personal style: simple yet bold. I love her look as well as her video esthetic, clean and refined, like a true royal queen B… I present LORDE!!!

hugs & smooches, SC

 

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